How it works
Simple, impartial, and actually helpful.
No jargon, no obligation and no cost. Here’s exactly what happens from the moment you get in touch to long after your policy is live.
Start my comparisonYou tell us the essentials
Online in a couple of minutes, or on the phone if you prefer. Who needs cover, roughly what you want it to do, and how to reach you. No medical exam, no commitment.
We compare a wide panel of insurers
We run your details across a wide panel of UK insurers and build a clear, like-for-like comparison — cover, hospital lists, underwriting, excess and price, not just the headline number.
We explain it in plain English
We walk you through the shortlist and explain the differences. If you want advice or a recommendation, we introduce you to an FCA-authorised adviser who provides it and arranges your cover. There’s never any pressure to proceed.
You choose, with no pressure
If you want advice or decide to go ahead, we introduce you to an FCA-authorised firm who advises you and handles the application with the insurer.
Looked after afterwards
Questions at claim time, adding a family member or an employee, a renewal that crept up — the FCA-authorised firm that arranged your cover looks after you, free.

No pressure, ever
No pressure. The decision is yours.
There’s no hard sell and no obligation. We explain your options in plain English and answer every question. We don’t favour any insurer, and any advice comes from the FCA-authorised adviser we introduce you to. If the timing isn’t right, that’s absolutely fine — we’re here when you need us.
- Plain English, no jargon
- Not tied to any insurer
- Free to use — never any obligation
The honest comparison
Doing it yourself vs. doing it with us.
| Going it alone | Typical aggregator | ComparePMI | |
|---|---|---|---|
| Compare a wide panel of insurers | Tab after tab | Some of the panel | Wide panel |
| Compare cover, not just price | On you to read | Mostly price | Side by side, explained |
| Introduced to a named FCA-authorised adviser | If you want advice | ||
| Small print explained in plain English | Included | ||
| Cost to you | Your time | Free | Free |
Good to know
How it works, questions answered.
Getting started takes a couple of minutes. A full comparison usually takes just one short conversation.
See your options in a couple of minutes.
Free, across a wide panel of insurers, and no obligation. Compare online or talk it through by phone — whichever you prefer.

