Privacy policy

Who we are

ComparePMI is the trading name of ComparePMI Limited, a company registered in England & Wales (company number 16755241), registered office 30 Tylney Road, Sheffield, S2 2RY. We are registered with the Information Commissioner’s Office (registration ZC284898). We are the “controller” of the personal information described in this policy, which means we decide how and why it is used.

ComparePMI is an independent private medical insurance comparison and introduction service. We are not owned by or tied to any insurer, and we do not favour any insurer. We do not give advice or recommendations, and we do not arrange, sell or place insurance ourselves. We are not authorised or regulated by the Financial Conduct Authority (FCA). If you would like advice, or decide to go ahead, we introduce you to an FCA-authorised and regulated firm who provides the advice and arranges your cover.

If you have any question about this policy or your information, email info@comparepmi.co.uk or write to the address above.

The short version

We use the details you give us to compare cover for you and, with your agreement, to introduce you to one FCA-authorised partner firm. We never sell your information. Analytics and advertising cookies are only used if you accept them. You can ask to see, correct or delete your information at any time.

What we collect

Information you give us: when you request a comparison or contact us, your name, phone number, email address, postcode (optional), who needs cover, the type of cover you are interested in and anything you write in the notes box. For business enquiries, your company name and number of employees.

Health information: you do not have to tell us anything about your health. If you choose to (for example in the notes box or on a call), it is “special category” data. We only use it with your explicit consent, and only so our partner firm can understand your needs and get suitable quotes.

Information collected automatically: your device and browser type, the pages you visit, and how you found us (for example a search engine, an advert, or a link from one of our partner organisations). This is held only for your current visit unless you accept cookies, and is attached to any enquiry you send so we know which pages and partners lead to enquiries.

Business contact details: to contact organisations such as clubs, schools and businesses about working with us, we collect work contact details (such as a club secretary or office email address) that organisations publish on their own websites.

How we use it, and our legal basis

To respond to your enquiry and prepare your comparison: our legitimate interest in providing the service you asked for.

To pass your details to our FCA-authorised partner firm: your consent, which you give when you submit a form after reading the notice beside it. You can withdraw it at any time (see “Your rights”).

To use any health information you choose to share: your explicit consent, which you can withdraw at any time.

To follow up on your enquiry, for example to check whether you still need help or to ask for feedback or a review: our legitimate interests. You can ask us to stop at any time.

To contact organisations about partnerships: our legitimate interest in growing our business. Every message includes an easy way to opt out, and we keep a record of opt-outs so we don’t contact you again.

To run, secure and improve our website and prevent spam and misuse: our legitimate interests.

To use analytics and advertising cookies: your consent, through our cookie banner.

To meet legal obligations and to establish or defend legal claims: legal obligation, or our legitimate interests.

Where we rely on legitimate interests, we have weighed them against your rights, and you can object at any time.

Who we share it with

Our partner firm: when you agree, we pass your enquiry to one FCA-authorised and regulated partner firm so they can contact you, give advice if you want it, get quotes from insurers, arrange cover if you decide to go ahead and look after your policy afterwards. The partner firm, and any insurer they contact for you, are separate controllers and use your information under their own privacy notices, which they will give you.

Our service providers: we use trusted providers who handle data for us under contract and only on our instructions. They are Vercel (website hosting), Google (forms processing, business email and documents, analytics and, only with your consent, advertising measurement), Microsoft (business email) and Resend (email notifications).

Others, only where required: we may share information if the law requires it, to protect our rights, or with a buyer if our business is ever sold (who would have to keep it protected in the same way).

We never sell your personal information, and we never pass it to anyone for their own marketing.

How we are paid

Our service is free to you and you never pay us anything. If you take out a policy after we introduce you, our partner firm pays us a fee for the introduction. We do not add any charge to your policy. You can ask us for details of this fee at any time.

Cookies and similar technologies

Essential: we store your cookie choice, and small temporary settings for the current visit (for example so a welcome screen only shows once). These are needed for the site to work as you’d expect and do not need consent.

Analytics and advertising (optional): only if you click “Accept all” do we load Google Analytics and Google Ads conversion tracking, and save how you found us on your device so it can be linked to a later enquiry. Until then, nothing is sent to Google. If you choose “Essential only”, these are not used and any saved source is removed.

Our own site statistics (Vercel Web Analytics) don’t use cookies and don’t identify you.

You can change your choice at any time using “Cookie settings” at the bottom of every page, or by clearing cookies in your browser.

Advertising measurement

If we advertise on Google and you have accepted advertising cookies, we may use Google Ads “enhanced conversions”. A securely hashed (scrambled and irreversible) version of your email address and phone number is created in your browser and shared with Google, so Google can tell us an advert led to an enquiry. Google does not receive your email address or phone number in readable form, and this is not used to identify you to us. See Google’s privacy policy for how Google handles this data.

International transfers

Some of our service providers store or process data outside the UK, for example in the European Economic Area or the United States. Where this happens we rely on UK adequacy regulations (including the UK–US data bridge) or the UK’s approved international data transfer agreements, so your information is protected to UK standards.

How long we keep it

Enquiries: up to two years after our last contact with you, so we can answer questions about your introduction and meet our legal obligations, then deleted.

Opt-outs: if you ask us not to contact you, we keep a minimal record of that request so we can respect it.

Business contact details: until you opt out, or two years after our last contact, whichever is sooner.

If you ask us to delete your details sooner, we will, unless we need to keep something for a legal reason. Our partner firm and any insurer keep their own records under their own policies.

Keeping it safe

We use appropriate technical and organisational measures to protect your information, including encrypted connections, access controls and reputable service providers. Only people who need your information to help you can see it.

Your rights

You have the right to: be told how your information is used (this policy); get a copy of your information; have it corrected; have it deleted; restrict or object to how we use it, including an absolute right to stop any marketing; data portability; and withdraw your consent at any time, without affecting anything done before you withdrew it.

If you withdraw consent after we have introduced you, we will stop sharing your information and let our partner firm know; you may also want to contact them directly, as they hold their own copy.

To use any of these rights, email info@comparepmi.co.uk or write to ComparePMI Limited, 30 Tylney Road, Sheffield, S2 2RY. It’s free, and we will reply within one month. We may need to confirm your identity first.

We don’t make any decisions about you using only automated means.

If you are unhappy with how we have handled your information, you can complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113. We’d appreciate the chance to put things right first, so please contact us.

Do you have to give us your information?

No. But we need your name and a way to contact you to respond to an enquiry, and without it we can’t compare cover for you or introduce you to our partner firm.

Children

Our service is for adults. If you ask about cover that includes children, you give us their details as their parent or guardian.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed, and we will tell you about any significant change that affects you.